The goal of successful advertising is to be known before you are needed. The biggest mistake in advertising is waiting to be found. In other
A lot of users are no longer so in “Like” with Facebook. Some 42% of Americans 18+ say they have “taken a break” from checking the social media platform for several weeks or more, while 26% have deleted the Facebook app from their cellphone.
Here is another story that questions the veracity of social media advertising claims. Danielle Singer is a psychotherapist at Therapy Threads, a natural aromatherapy fashion
In the world of selling, the close is the glamor phase of the selling process. That’s when you, as a salesperson, cash in on your
John Sidney McCain III (born August 29, 1936) is an American politician serving as the senior United States Senator from Arizona, a seat he was
More bad news for small business trying to advertise on the Internet. News is out that Google has been hacked sending unsuspecting users to fake
The depth and severity of fraudulent digital advertising is growing by the nanosecond, literally! Google removed 100 bad ads per second in 2017!
If you are struggling to grow your business, you may need to rethink your business model. You may need to reinvent yourself like J.C. Penney’s
Content Is King and the most engaging content, the most entertaining content commands the highest prices.
Zig Ziglar likes to describe selling as a transfer of emotions. If we, as professional salespeople, can get our prospects as excited about our product
