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The Miracle of Miracle Whip
Articles About Advertising

The Miracle of Miracle Whip

The poet and song writer Bob Dylan sang, “The times they are a changin’ in the 1960s but the message still rings true today for

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Now is the Time to Advertise
Articles About Advertising

Now Is The Time to Advertise

Despite the clear indications that better times are ahead, many business owners remain cautious about advertising spending their money on advertising, despite the overwhelming evidence

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The Two Worlds of the Sales Person
Articles About Business

The Two Worlds of the Sales Person

You live in two worlds. The first is your personal world, the world of your family and personal life. The second is the business world,

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What is Affordable Advertising
Articles About Advertising

What is Affordable Advertising?

The other day I saw a young man in blue jeans and a worn out polo shirt walking down the street holding up a small sign

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The Dangers of Discounting
Articles About Business

The Dangers of Discounting

If you think advertising a discount price on your products and services is a good way to drive new traffic into your business, think again.

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Easy to Swallow
Articles About Advertising

Easy to Swallow, Easy to Follow

Successful selling is all about building and nurturing relationships with new prospects. But the field is crowded with other sales people selling the same product

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