Articles About Advertising Package Selling – Good or Bad? Package selling has been a staple of the Radio advertising business for many years. Package selling can facilitate the selling process and put money on Read More Spike Santee July 6, 2014
Are You a Manager or a Leader? Are you a manager or a leader? As a manager, you have two kinds of time. You have “management time” and “leadership time”. Management time Read More Spike Santee March 26, 2014
If It Bleeds It Leads That’s an old newsroom saying about which stories will be placed at the top of the list for publication or broadcast. It satisfies the natural Read More Spike Santee January 22, 2014