Most salespeople are excited about the products they sell and the company they represent. However, many hesitate to admit they make a living as a
As we approach the new year, I want to send you my best wishes for a prosperous 2020 and beyond. Not only do we celebrate
Most B2B decision makers start the buying process with a referral. Most people trust recommendation from people they know. Companies that use a referral program report higher conversion rates, higher lifetime customer value and a faster time to close. Here are Four Keys to Better Referrals.
Zig Ziglar likes to describe selling as a transfer of emotions. If we, as professional salespeople, can get our prospects as excited about our product
Recently, an experienced Radio manager was describing the relationships between the stations within his cluster by using terms like “the big dog” and “a little
When your prospect says “No” to your offer, that is not the end of your selling efforts. When your prospect says “No” to your offer,
